The Highest Rated Daytime Programs 
During Radio's Golden Age 

(Saturday & Sunday)
 1945-1946 Seasons

Program/Time Network Sponsor Hooper Rating

1. The Shadow 

Mutual Blue Coal 11.8

Sunday  5:30  PM

2. One Man's Family

NBC Tender Leaf Tea,
Fleischmann's Yeast
11.1

Sunday  3:30  PM

3. Westinghouse Program
(John Charles Thomas)
NBC Westinghouse  9.6

Sunday  2:30  PM

4. Carmen Cavallero's Orch. NBC Sheaffer Pens 9.5 

Sunday  3:00  PM

5. Prudential Family Hour CBS Prudential Insurance  8.7

Sunday  5:00  PM

6. Grand Central Station CBS Pillsbury Sno Sheen
Cake Flour 
8.6

Saturday  1:00  PM

7. Nelson Eddy Show NBC Electric Companies 8.4

Sunday  4:30  PM

8. Sunday Serenade
(Sammy Kaye's Orchestra)
NBC Rayve Creme Shampoo 8.2

Sunday  1:30  PM

9. Darts For Dough Blue Dr. Pepper 8.0

Sunday  4:30  PM

10. Stars Over Hollywood CBS Dari-Rich 7.6

Saturday  12:30  PM

11. Gene Autry's Melody Ranch CBS Wrigley's Spearmint Gum,
Doublemint Gum
7.5

Sunday  5:30  PM

12. Quick As A Flash Mutual Helbros Watches 7.1

Sunday  5:30  PM

13. Theater Of Today CBS Armstrong Rugs 7.0

Saturday  12:00  Noon

14. Billie Burke Show CBS Listerine Tooth Paste 6.6

Saturday  11:30  AM 

Smoke Dreams Blue La Fenrich Cigars 6.6

Sunday  2:00  PM

15. Murder Is My Hobby Mutual Crystex 6.2

Sunday  4:00  PM

16. Radio Reader's Digest CBS Hallmark Cards 6.0

Sunday  2:00  PM

17. Harvest Of Stars NBC International Harvester 5.8

Sunday  2:00  PM

18. Let's Pretend CBS Cream Of Wheat 5.6

Saturday  11:00  AM

19. Hollywood Startime CBS Frigidaire 5.5

Sunday  2:30  PM

20. William L. Shirer CBS Williams Shaving Cream 5.4

Sunday  5:45  PM

 
 
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