The Highest Rated Daytime Programs
During Radio's Golden Age
(Monday-Friday)
 1944-1945 Season

s

Program/Time Network Sponsor Hooper Rating

1. When A Girl Marries 

NBC Certo 9.2

Monday-Friday  5:00  PM

2. Breakfast In Hollywood

Blue Ivory Flakes,
Kellogg's Pep
8.7

Monday-Friday  11:00  AM

3. Oxydol's Own Ma Perkins CBS Oxydol   8.3

Monday-Friday  1:15  PM

Oxydol's Own Ma Perkins NBC Oxydol 8.3

Monday-Friday  3:15  PM

Portia Faces Life NBC Post's Bran Flakes   8.3

Monday-Friday  5:15  PM

4. Kate Smith Speaks CBS Calumet  7.9

Monday-Friday  12:00  PM

5. Our Gal Sunday CBS Anacin 7.6

Monday-Friday  12:45  PM

6. Backstage Wife NBC Dr. Lyon's 7.4

Monday-Friday  4:00  PM

Big Sister CBS Rinso 7.4

Monday-Friday  12:15  PM

7. Pepper Young's Family NBC Camay 7.3

Monday-Friday  3:30  PM

8. Lorenzo Jones NBC Bayer Aspirin 7.2

Monday-Friday  4:30  PM

Young Widder Brown NBC Phillips' Tooth Paste,
Haley's M-O
7.2

Monday-Friday  4:45  PM

9. Stella Dallas NBC Phillips' Milk Of Magnesia 7.0

Monday-Friday  4:15  PM

10. Today's Children NBC Bisquick 6.9

Monday-Friday  2:15  PM

11. Aunt Jenny's
Real Life Stories
CBS Spry 6.6

Monday-Friday  11:45  AM

Life Can Be Beautiful CBS Ivory Soap 6.6

Monday-Friday  1:00  PM

12. The Right To Happiness NBC Ivory Soap 6.4

Monday-Friday  3:45  PM

13. Gilbert Martyn Blue Kellogg's Cereals 6.2

Monday-Friday  11:30  AM

14. The Romance Of Helen Trent CBS BiSoDoL Mints 6.1

Monday-Friday  12:30  PM

15. Crisco's Radio Newspaper
(Bernadine Flynn)
CBS Crisco 5.9

Monday-Friday  1:30  PM

16. Jack Armstrong,
The All American Boy
Blue Wheaties 5.6

Monday-Friday  5:30  PM 

Just Plain Bill NBC Anacin 5.6

Monday-Friday  5:30  PM

17. Front Page Farrell NBC Freezone 5.5

Monday-Friday  5:45  PM

18. Breakfast Club Blue Multi Sponsors 5.4

Monday-Saturday  9:00  AM

The Guiding Light NBC Cheerioats 5.4

Monday-Friday  2:00  PM

The Woman In White NBC Betty Crocker Soup Ingredients 5.4

Monday-Friday  2:30  PM

19. The Goldbergs CBS Duz 5.0

Monday-Friday  1:45  PM

20. Road Of Life NBC Duz 4.9

Monday-Friday  11:00  AM

 
 
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