The Highest Rated Evening Programs 
During Radio's Golden Age 

  1938-1939 Season
 

Program/Time Network Sponsor Hooper Rating

1. Chase & Sanborn Hour
(Edgar Bergen & 
Charlie McCarthy)  

NBC(Red) Chase & Sanborn 35.1

Sunday  8:00  PM

2. Jell-O Program
(Jack Benny)

NBC(Red) Jell-O Gelatin 31.4

Sunday  7:00  PM

3. Lux Radio Theater Columbia Lux Flakes, 
Lux Toilet Soap 
27.0

Monday  9:00  PM

4. Kraft Music Hall
(Bing Crosby)
NBC(Red) Kraft  24.5

Thursday  10:00  PM

5. Good News Of 1939 NBC(Red) Maxwell House  20.2

Thursday  9:00  PM

6. Major Bowes Amateur Hour Columbia Chrysler Corporation  19.0

Thursday  9:00  PM

7. Big Town Columbia Rinso 18.9

Tuesday  8:00  PM

8. Burns & Allen Show Columbia Chesterfield 18.6

Friday  8:30  PM

9. Town Hall Tonight
(Fred Allen)
NBC(Red) Ipana, Sal Hepatica 18.1

Wednesday  9:00  PM 

10. Kay Kyser's Kollege NBC(Red) Lucky Strike  18.0

Wednesday  10:00  PM 

11. Camel Caravan
(Eddie Cantor)

Columbia Camel Cigarettes 17.1

Monday  7:30  PM

12. Lifebuoy Program
(Al Jolson)

Columbia Lifebuoy Health Soap,
Rinso
16.8

Tuesday  8:30  PM

13. Fibber McGee & Molly 

NBC(Red) Johnson's Wax 16.7

Tuesday  9:30  PM

Kate Smith Hour

Columbia Calumet,
Swans Down Cake Flour
16.7

Thursday  8:00  PM 

14. Gang Busters

Columbia Palmolive Shave Cream  16.4

Wednesday  8:00  PM

Royal Gelatin Hour
(Rudy Vallee)

NBC(Red) Royal Gelatin 16.4

Thursday  8:00  PM 

15. Pepsodent Show
(Bob Hope)

NBC(Red) Pepsodent Tooth Paste,
Pepsodent Tooth Powder,
Pepsodent Antiseptic
16.2

Tuesday  10:00  PM

We The People

Columbia Sanka Coffee 16.2

Tuesday  9:00  PM

16. Lowell Thomas

NBC(Blue) Sunoco 15.7

Monday-Friday  6:45  PM

17. Al Pearce & His Gang

NBC(Red) Grape-Nuts  15.5

Monday  8:00  PM

18. Gulf Screen Guild Theater

Columbia Gulf Oil 15.4

Sunday  7:30  PM

19. Your Hit Parade Columbia Lucky Strike 15.3

Saturday  10:00  PM

20. One Man's Family NBC(Red) Tender Leaf Tea 15.2

Wednesday  8:00  PM

 


© 2008 DG-125 Computer Works

| BBSs | BOOKS | Chat | FAQS | GENERAL INFO | HISTORY | HUMONGOUS OTR DATABASE SEARCH | Mail Gps | News Gps | OTR Logs | Privacy |
PROGRAM GUIDE | REFERENCE | Sights | SoftWare | SoundBytes | SoundSnips | SPONSORS | Us |



The Original Old Time Radio (OTR) WWW Pages
-
Copyright © 1994-
Louis V. Genco
webmaster email